Donald Trump Leads in New Hampshire Primary: Analysis of Washington Post-Monmouth Poll

The race for the Republican presidential nomination in New Hampshire has intensified, with the latest Washington Post-Monmouth University poll revealing intriguing insights into the dynamics between the top contenders. In this comprehensive analysis, we delve into the numbers and trends, examining how Donald Donald Trump maintains a clear lead over Nikki Haley in the upcoming primary.

Donald Trump Leads: Analysis of Washington

Overview of Poll Findings:

The Washington Post-Monmouth poll, conducted from January 16-20, showcases Donald Trump’s dominance with 52 percent support from potential primary voters, compared to Haley’s 34 percent. Notably, Haley’s support has nearly doubled since November, but Donald Trump’s growth by six percentage points indicates a resilient stronghold on his base.

Donald Trump

Factors Influencing Support:

One key factor in Donald Trump’s favor is his strong backing from the conservative base, while Haley has been making strides among moderates and independent voters. The withdrawal of candidates like Chris Christie and Ron DeSantis has had both positive and negative impacts on the candidates, with Donald Trump securing key endorsements and Haley benefiting from reduced competition.

Undeclared Voters and Haley’s Strategy:

The undeclared voters in New Hampshire, a crucial demographic, show a 10-point advantage for Haley over Donald Trump (48 percent to 38 percent). However, Trump maintains a substantial lead among registered Republicans, suggesting a challenging road for Haley to secure the nomination.

Donald Trump

Changing Favorability Ratings:

Haley’s favorability ratings have experienced a decline, dropping from 56 percent in November to 46 percent, while her unfavorable ratings increased from 31 percent to 40 percent. Donald Trump, on the other hand, maintains a net positive favorability rating, with 59 percent of New Hampshire Republican primary voters viewing him favorably.

Impact of 2020 Election Claims:

The poll highlights that 51 percent of potential GOP voters in New Hampshire believe the false notion that Joe Biden won the 2020 election “due to voter fraud.” This belief strongly correlates with support for Trump, demonstrating the lingering influence of Donald Trump’s narrative on the 2020 election.

Trust on Key Issues:

Donald Trump leads Haley in trust on key issues, particularly on immigration (62 percent to 26 percent) and economic policy (58 percent to 29 percent). However, their closest competition is on abortion, where Haley’s stance may resonate with the relatively more liberal New Hampshire Republican voters.

Donald Trump

Regional and Demographic Variances:

Haley performs better among college graduates than Donald Trump, with Trump maintaining a strong lead among both men and women. While Haley performs better among White evangelical Christians.

Impact of Endorsements and Campaign Outreach:

Despite New Hampshire Gov. Chris Sununu’s high approval rating among Republican voters, his endorsement of Haley doesn’t seem to significantly sway voters. Additionally, the decrease in personal campaign outreach (23 percent contacted) compared to 2016 suggests a changing landscape in voter engagement.


As New Hampshire braces for the Republican primary, the Washington Post-Monmouth poll paints a complex picture of the Donald Trump-Haley showdown. While Trump maintains a formidable lead, Haley’s strategic positioning among undeclared voters and focus on specific issues could impact the outcome on Tuesday.


The information in this blog post is based on the Washington Post-Monmouth University poll conducted from January 16-20. The numbers and trends presented are subject to change as the political landscape evolves.

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